As an expert in eyebrow care since 1948, Talika introduces Brow Tintation: the 1st non-oxidative, DIY, single-step eyebrow dye,marking a total departure from existing dyes. Easy to use and with eye-catching results, this practical alternative to semi-permanent dyeing at a salon will appeal to many women.
The dye revolution.
Eyebrow dyes currently work on the same principle as permanent hair dye. They are oxidating dyes that use a chemical reaction with an oxidizing agent like hydrogen peroxide and a base solution like ammonia.